I have had multiple affairs in the past 6 years since I came back to India after my MBA. And my wife has been super supportive through all of this!

Wait. I am talking about my affairs with mobile phones – using multiple platforms, different worlds, ecosystems et al. Not the sensational tell-all you expected after the first line. But an interesting one nevertheless…

It all started with my long love for Apple and its incredible devices. I got myself an iPhone 3GS the day it launched – first day first show types. And I waited for it to come out in the Indian market for almost 2 months. Talk about loyalty.

As they say, this could have been a happy ever after story. But alas, for my haste. I drowned it in my washing machine, trying to quickly take care of laundry after a long business trip. It was RIP to a faithful companion.

There were 2 after-shocks – one of course of losing my beloved phone just nigh of 2 years, and second which I am still reeling with. No more expensive buys because you wouldn’t be able to handle it carefully (Background echo from my wife all the time).

And so, I moved on. Reluctantly, I got onto the BB bandwagon. Emails and BBMs were the in-things then and it could do the job admirably. But the faster I fell in love with it, the faster I lost interest. It was like a short fling. No apps, no flashy things to do got me bored pretty quickly. Add to that the shoddy build quality and I was up against arms in just about an year.

So I moved on to the next one – Windows Phone. I had not considered Android primarily because the good devices were expensive (I was barred to look at them). And Windows Phone looked sexy.

It wasn’t love at first sight but slowly I got to appreciate the finer things. It held my spell for almost 18 months before I felt the next pang to move on. And that too, only because I required to keep 2 SIMs and they didn’t have dual-SIM phones at that time.

So with a lot of good memories, I moved on to Android. Skeptical at first, I slowly thought I was going to like it. But then, it flummoxed me. I mean, the platform is way too complex. I am a techie but I appreciate the simple stuff. And so, I quietly decided to ditch it and move back to my first love.

But then, just as I had readied myself for a long drawn out battle to continue with the not so likeable platform for some more time, I got a deal and I took it. And so, after 10 months on Android, I am moving back to Windows Phone. And hopefully from there, to iPhone (skip BlackBerry, who goes there)! Let’s see if my wife permits…

What’s the whole point you might be guessing! Well, its actually 2 points, or observations.

Number one, we have grown accustomed to using our phones so much that we cannot tolerate not loving it. In fact, I end up using it almost as much of the awake time as I am with my wife everyday. True fact! And so, they have become an almost inseparable part of our personalities. Who could have thought it 10 years ago! Best example of how technology evolution has taken over our lives.

Number two, we are slowly moving towards a consumption economy where we change things frequently and throw out the non-desirable stuff. Its good and its bad. No opinions. But its a fundamental shift in how our generation is thinking.

As to the mobile platforms – everyone has their favourites and I don’t want to contest it. Enjoy your iPhone, Android Phone, Windows Phone, and whichever other phone..

And keep experimenting!!!